Ensuring beneficiaries understand the benefits being provided can affect the project’s intended outcomes. Beneficiaries did not fully understand the benefits they were being provided. Some believed they would receive a second compensation for the land they lost. Many PAPs expected to continue receiving the farmer incentive kits on an annual or seasonal basis. Not all PAPs were aware of land transfer rights. To address this concern, MCC needs to communicate with beneficiaries more effectively. One channel may be to work with civil society to ensure messaging will resonate with beneficiaries. Finally, MCC needs to better understand baseline expectations. If farmers are used to certain public sector behaviors, it may be difficult to convince them to expect different outcomes in the future.
Lesson Learned